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Content Planning Session

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Wednesday, July 14
Knoxville Entrepreneur Center
6p - 8p

Ready to make a plan for your social media? In this hands-on workshop, KEC & The Maker City’s social media manager Holly Rainey, walks you through building a complete, ready-to-use 30-day social media calendar built around your creative work.
 
Learn the latest features on Instagram and Facebook, how to make engaging social media content and how to read insights so you can do it all again the following month. 
 
Using your own products, goals, and creative process as the source material, you will map out a month of content during the session, so there is nothing to figure out when you get home.
 
The goal is not just one good month, it is a repeatable process. Holly will show you how to reset and rebuild your calendar so consistency becomes manageable, not overwhelming.
 
This workshop is designed specifically for people who make things, whether you sell at markets, online, or both.

About Holly

Holly Rainey is a dynamic creative professional with expertise in documentary photography, marketing education, content creation, and social media management. Based in Knoxville, Tennessee, she works with small businesses, nonprofits, and makers to strategically craft their narratives on social media, enhancing their online presence one post at a time. Holly teaches social media content creation at the University of Tennessee’s Center for Professional Education and Lifelong Learning. Her social media clients include The Maker City, Knoxville Entrepreneur Center, Real Good Kitchen, Magpies Bakery and Tarik’s North African. Holly is also a contributing member of the “8th of August” documentary project in Knoxville, Newport, and Greeneville, Tennessee, and has published a book in collaboration with Black in Appalachia and East Tennessee PBS.