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THe maker city
Presents

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MAKE A LIVING DOING WHAT YOU LOVE

Sunday, sept 8, 2019 | THE MILL & MINE | 227 WEST DEPOT AVENUE

9:45 AM - 4:15 PM | MAKER MEETUP 4:15 - 6 Pm


 

The Maker City Summit is a day full of inspiration, practical know-how, and dialogue about growing a successful business doing what you love. Collaborative panel discussions, workshops, and keynote speakers will address the challenges of running your creative micro-business. One-on-one sessions with industry experts will help guide you in specific disciplines like marketing, merchandising, storytelling, and social media. Most importantly, you will connect with fellow makers and small businesses to galvanize The Maker City here in Knoxville.

 

SUMMIT SCHEDULE

9:45 AM

REGISTRATION & NETWORKING | K Brew bagels and coffee, provided by Morehous Legal

10:30 AM

OPENING REMARKS
Jim Biggs, Executive Director of Knoxville Entrepreneur Center; Summit Co-Chairs Alaina Smith,
Cold Gold, and Tanika Harper, Harper’s Naturals; and Knoxville Mayor Madeline Rogero

10:45 AM

KEYNOTE
Shunta Grant, Entrepreneur, Coach and Host of Business, Life & Joy Podcast

11:30 AM

PANEL | Thriving > Surviving: Making the maker community a welcoming place for all

ASK THE EXPERT SESSIONS BEGIN

12:45 PM

LUNCH | Created by Jesse Newmister, TaKo Taco

1:15 PM

PANEL |  Value Yourself, Value Your Work: an approach to pricing that fosters trust

PANEL | Wholesale: Linesheets, online platforms, and cold calls, OH MY!

2:15 PM

WORKSHOP | Sales Funnels: What are they and how do you fill one?

PANEL | Imposter Syndrome: Being a maker can be isolating.
Own your skill and find your place at the table.

3:15 PM

FINAL KEYNOTE | Finding and Winning Over Your Social Media Audience in 2018
Jonathan Clark Managing Director, Carpetbag

4:00 PM

CLOSING REMARKS

4:15 PM

MAKER MEETUP | Sponsored by Elkmont Exchange, Sugarlands Distilling Company and Libacious

6:00 PM to CLOSE

AFTER PARTY | Pilot Light

Sponsored and curated by Knoxville Music Coalition

 

CALLING ALL MAKERS:

• GROWERS • WOODWORKERS • POTTERS • FABRICATORS • PAINTERS • DESIGNERS •BREWERS • ILLUSTRATORS • DISTILLERS • PRINTMAKERS • SCULPTORS • APOTHECARIES •DIY-ERS • SEWERS • MANUFACTURERS • FARMERS • DREAMERS •

THIS IS FOR YOU!

 

REGISTER NOW

KEYNOTES

Our talented and inspirational speakers are helping makers and their
communities grow strategically and successfully.

 
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Shunta Grant

Host, Business, Life & Joy Podcast
Owner, Because of Zoe Design
Business Educator

Marianne Canada

Managing Director, Carpetbag Theater


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Panels

Thriving > Surviving: Making the maker community a welcoming place for all

Many spaces in the world are dominated by one group, even though studies have shown that diversity of all kinds makes for a stronger, more innovative community. The Maker City is facilitating this conversation to encourage curiosity, collaboration, and inclusive behaviors when it comes to defining our community. Moderated by: Haseeb Qureshi, Morehous Legal

Panel Members:

Enkeshi El-Amin   KlutchQueenCollections

Enkeshi El-Amin

KlutchQueenCollections

Kenneth Herring   Entertainer, Consultant
Zack Plaster   ZackPlaster.com

Zack Plaster

ZackPlaster.com

 

Value Yourself, Value Your Work: an approach to pricing that fosters trust

Pricing your product involves answering tough questions. How valuable is your time? How much will a customer pay? Should you worry about your competition? In this panel, we will dig into how your prices can set you on a path for sustainable growth. Moderated by: Jody Collins, Feral Giant

Panel Members:

 

Wholesale: Linesheets, online platforms, and cold calls, OH MY!

Wholesale can grow your business from a hobby to a full time gig. So where do you start? With all the online platforms, linesheets, pricing and trade shows to consider, wholesale — and saving your sanity — can be daunting. Hear from several wholesale experts on the many ways you can explode your maker business without your brain exploding. Moderated by: David Harman, Native Maps

Panel Members:

Mary Kate Thurman   Smarty Pants Paper Co.

Mary Kate Thurman

Smarty Pants Paper Co.

Marcus Hall   Marc Nelson Denim
Natalea Riley   Mast General Store

Natalea Riley

Mast General Store

Allie Biddle   AllieBiddle.com

Allie Biddle

AllieBiddle.com

 

Sales Funnel Workshop

There’s a path, however windy, from the time a customer discovers your product to when he or she actually makes a purchase. What goes on in the meantime, and what sales and marketing strategies will help build trust and customer engagement? Ron and Kate McKnight bring their years of experience with digital marketing and sales funnel consultation to this discussion.

Workshop Members

Rob and Kate McKnight   Funnel Rehabbers

Rob and Kate McKnight

Funnel Rehabbers

 
 

Imposter Syndrome: Don’t let self-doubt hold you back

Running a small business is a lonely challenge, and it's easy to feel like a kid wearing Dad’s overcoat and pretending to be an adult. Well, you're not alone. Makers everywhere are asking themselves, "Do I belong here? When is someone going to reveal me as a fraud?" This panel will help you tackle your fear and own your awesomeness. It will also teach you how to realize when you are out of your depth or just doubting yourself. Imposter syndrome, meet antidote. Moderated by: Tanika Harper, Harper’s Naturals

Panel Members:

Daje Morris   Musician, Poet

Daje Morris

Musician, Poet

Joshua Peterson   River and Rail Theatre

Joshua Peterson

River and Rail Theatre

 
 
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ASK THE EXPERT

GET OVER THE HUMP, ASK THE EXPERT - A COMPLIMENTARY
15-MINUTE CONSULTATION WITH LOCAL BUSINESS PROFESSIONALS.

Business • Marketing • Sales • Etsy Store Optimization
Photography • Weebly E-commerce

 

Round table discussions

WHATEVER YOU'RE STUCK ON, ASK THE EXPERT AND DISCUSS - 
35-MINUTE STRATEGIC GROWTH DISCUSSIONS WITH LOCAL BUSINESS
PROFESSIONALS AND UP TO EIGHT OTHER MAKERS.


 
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THE MAKER CITY SUMMIT

SPONSORED BY: 

SUPPORT PROVIDED BY:

Poster Design

T-SHIRT SPONSORS

Design and Website Support

 
 
 
 
 
 
 

COFFEE & CAFE SPONSORS

 

LUNCH SPONSOR

 
 
 
 

MAKER MEETUP SPONSORS

 
 

MEDIA SPONSORS

 
 
 

See more from the 2017 photobooth by Shawn Poynter on Facebook